Senior Copywriter
- Marketing and PR, Advertising and Creative Media Jobs
Description
The growth of CDM London demands that we identify, recruit and nurture the industry’s top talent. We’re looking for a Senior Copywriter to join an already very strong copy team within a determined and ambitious creative department. We’re searching for someone who shares our passion for changing lives, has a flair for turning information into an impactful story, thrives on the strategic cut and thrust of international brand work and enjoys being a trusted voice that guides our clients towards a compelling brand narrative, always considering an integrated approach to problem solving.
Here at CDM, writers are right at the centre of their brand teams: client-facing and strategic. You’ll work tightly alongside your art, design, planning and accounts colleagues, advising our clients (and their medics) and setting the tone of voice for all brand communications – always with one eye searching out any potential creative opportunity.
Working and thinking autonomously alongside other senior writers and within a high-performing team, there’s plenty of scope for growth as well as opportunities to mentor others – and as a senior member of the creative team, you’ll need to be someone who can nurture and inspire more junior talent to bring out their potential greatness.
Responsibilities
- Works with Art Directors and Designers to convey messages and stories in new and engaging ways
- Works closely with Scientific Content Strategist and planners to ensure documents are scientifically and strategically sound
- Works with Editors to ensure documents are quality controlled
- Works with Project Managers to ensure work is delivered on time
- Turns scientific fact and data into impactful and compelling stories
- Excellent written English (vocabulary and grammar) and attention to detail
- Conveys ideas and information in an effective, clear and concise manner, verbally and in writing, in individual and group situations
- Able to write across a broad variety of materials, including detail aids (printed and digital), leave pieces, mailers, websites, training and conference materials, etc., thinking about all potential media, and their interconnections, from the start
- Keeps on top of core claims and references
- Strong knowledge of common regulations surrounding medical communications (e.g. ABPI Code of Practice) and the process of medical approval
- Good conceptual understanding and ability
- Sees projects through from first draft to final approval
Line management
- Mentors and line manages a more junior writer where appropriate
- Conducts yearly appraisals
- Holds weekly 1-2-1 discussions
- Reviews work, as appropriate
Skills & Experience
- Life Science graduate with a minimum of 4 years’ experience and broad, robust scientific understanding
- Experience of managing and mentoring junior writers
- Significant healthcare agency copywriting experience with excellent basis of writing experience across different therapy areas, with oncology or other high-science therapy areas a must
- Experience writing across different customer groups and media
- Evidence of creative brand leadership and creative ambition – innovative and/or award-winning work an advantage
- Able to use their scientific knowledge to provide insights into client brand strategy and creative concepting
- Proficient in Microsoft Office software
Hard Skills
- Data entry
- Document management
- Account management
- Advanced language knowledge
- Advanced writing skills
Soft Skills
- Communication
- Adaptability
- Flexible
- Organized
- Energetic