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PPC Specialist

  • IT, Software development, System Engineering Jobs
  • Sales, Business Development, Business Consulting
  • Marketing and PR, Advertising and Creative Media Jobs
  • Management (incl. project, product management & human resources)

Description

  • Develop, manage and coordinate paid search, display, video & social strategies to satisfy the business requirements.
  • Present and communicate campaign strategies, and report on results to senior leadership during regular face-to-face meetings and conference calls.
  • Develop all aspects of paid search, display, video and social account optimisation strategy, tactics, planning and structure.
  • Manage the flow of communications to and from other owned and earned teams and biddable manager.
  • Constantly seek new business opportunities in line with Altaro’s growth plan.
  • Plan, coordinate and contribute to planning/strategy meetings with the broader team and media partners.
  • Work alongside the digital marketing team and buyers to optimise the role of paid search, display and paid social marketing in the wider media landscape.
  • Keen interest in B2B marketing and keeping up with fast paced updates, product launches and new solutions.
  • Experience in managing, optimising and reporting on campaigns and optimising towards conversion metrics such as downloads, software trials and ROI/ROAS.
  • Work closely with the performance manager and other teams to deliver business goals.

Responsibilities

  • International experience managing multiple markets strategies.
  • Must be passionate about the media industry on and offline; and in particular search and social media.
  • Good writing and verbal communication skills (including presentation skills).
  • Organised and methodical, with excellent time management skills – ability to work autonomously and to take initiatives.
  • Outgoing and not afraid to learn.
  • Team player.
  • Self-motivated.
  • Interest for other digital media channels such as SEO, video and social media.
  • Strong track record in achieving results.
  • Knowledge and experience in PPC and biddable media.
  • Language skills are a plus.

Hard Skills

  • Social media platforms
  • Opportunity analysis
  • Marketing research
  • Digital marketing campaigns
  • Search Engine Optimization (SEO)
  • Social media marketing (SMM)
  • Marketing plan development
  • Cross-functional collaboration
  • Timelines
  • Deliverable management
  • Scheduling
  • Meeting minutes
  • Executive updates
  • Advanced language knowledge
  • Advanced writing skills

Soft Skills

  • Communication
  • Team player
  • Multitasker
  • Responsible
  • Organized

We offer