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Junior Digital & CRM Manager
- IT, Software development, System Engineering Jobs
- Sales, Business Development, Business Consulting
- Marketing and PR, Advertising and Creative Media Jobs
- Management (incl. project, product management & human resources)
- Retail Jobs
Description
• Build, maintain and manage a CRM programme – with emphasis on customer recruitment and conversion, in liaison with corporate teams.
• Manage all CRM campaigns (including printing, agency liaising, delivery).
• Create ad execute campaigns within the SalesForce Marketing Cloud ecosystem.
• Report on a weekly and monthly basis CRM activity.
• Optimise SEO according to HQ brand guidelines and market requirements.
• Provide exclusive copies to partners according to brand priorities.
• Liaise with agency and partners.
• Responsible for the brand image and brand updates on all retailer websites.
• Online creative management - blogs, social media, mini-sites, banners, homepage takeovers, animations, videos.
• Provide recommendations to the wider team on required e-retail visibility to drive the business and reach sales objectives.
• Work closely with HQ team and e-kam.
• Implement exceptional visibility online with e-retailers.
• In charge of all the digital sampling campaigns (incl. retailer sampling).
• Online competitor analysis on a monthly basis: digital activation, visibility, CRM.
Responsibilities
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Fluent in English.
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Excellent written and verbal communication skills.
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Excellent relationship building skills.
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Highly organised team player.
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Strong reporting and presentation skills.
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Excellent proof-reading skills.
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Analytical.
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Experience in briefing, designing and copy writing.
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Creative flair.
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Previous experience in a CRM/Digital/Online/E-Retail role.
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Previous experience with UK Retailers.
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Beauty experience desirable.
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Inherent interest in luxury and passion for beauty.
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Knowledge of SFMC appreciated.
Hard Skills
- Customer relationship manager (CRM)
- Data Analytics
- Social media platforms
- Relationship building
- Marketing research
- Digital marketing campaigns
- Search Engine Optimization (SEO)
- Social media marketing (SMM)
- Branding (Online Brand Identity)
- Content Creation and Management
- Trend research
- Cross-functional collaboration
- Executive updates
- Advanced language knowledge
- Advanced writing skills
- Proofreading and editing skills
Soft Skills
- Communication
- Team player
- Skilled Collaborator
- Organized
- Creative